Cleanaway are committed to making a sustainable future possible for communities across Australia. We’re constantly engaging with our communities to find better ways to improve sustainability. From supporting local sporting groups to donating our resources to community events, and raising funds for local, regional and national charities, we focus our support in areas where we can make the greatest difference as a business.
Here are just a few highlights of our work with communities in the past year.
Education programs for schools
We conducted education sessions with primary, secondary and tertiary students across Australia where students learned about waste disposal best practices, recycling and the environmental impact of everyday actions.
Delivering school-based educational programs is part of our commitment to reduce the amount of waste going into landfill by helping communities learn from a young age to recycle correctly, deal with problematic waste types, and lead a more sustainable lifestyle.
Clean Up Australia Day
As the major national partner for Clean Up Australia Cleanaway teams all over Australia participated in clean ups with customers and in their local areas to collect and track litter.
Our month-long social media campaign to increase awareness for the impact of litter on our environment included a leading film, animations and a scavenger hunt. The message focused on the difference you can make as an individual and encouraged people to make a pledge to clean up. The campaign reached almost 350,000 people with strong engagement through video views, shares and reactions.
NAIDOC Perth sponsorship
Cleanaway celebrated the history, culture and achievements of Aboriginal and Torres Strait Islander peoples through our sponsorship of NAIDOC Perth.
As Platinum Sponsor for a third year, we are proud to have been a part of NAIDOC Perth’s series of events including Miss NAIDOC Perth, the NAIDOC Perth Awards, the NAIDOC Perth Ball and the NAIDOC Perth Opening Ceremony.
National Recycling Week
Recognising that one of the biggest challenges for recycling is reducing contamination, we launched our biggest ever campaign to explain how to recycle correctly. We simplified the message down to five key items that go in the commingled recycling bin – cardboard, plastic containers, glass, steel and aluminium. The ‘Simply5 It’ campaign reached 500,000 impressions including a lead video that explained the dos and don’ts of recycling and a downloadable e-book for schools and workplaces.
We hosted students at Cleanaway sites for a behind-the-scenes look at what happens to waste post-collection. Recently, a group of Westbourne Grammar students visited the Melbourne Regional Landfill to learn about how we turn landfill gas into electricity for homes and our Altona recycling plant for a look at how materials are sorted for recycling.
Port Adelaide FC sponsorship
Cleanaway joined forces with the Port Adelaide Football Club with an exciting new venture supporting local football in South Australia. We helped kick off the football season at Adelaide Oval with support in the form of tickets and waste services.
Cleanaway’s Carbon Fund initiative
Our Carbon Fund initiative was launched in 2017 to support communities to implement carbon reduction solutions. Four schools were awarded the grant totalling $35,500, and have made significant improvements by installing solar panels, composting bins, proper waste sorting system and other sustainable initiatives contributing to their schools’ recycling rates.
MRL Community Benefit Fund
Cleanaway launched a $50,000 Community Benefit Fund, dedicated to developing sustainability projects that support environmental regeneration, recycling programs and community well-being around our Melbourne Regional Landfill site. To date, we have received project proposals that deliver social and environmental benefits from Caroline Springs, Deer Park and the surrounding community. We look forward to awarding $20,000 of the Fund in August.
City of Albany’s Sustainable Heroes
Cleanaway have been delivering waste and recycling services to the City of Albany since 2004. In 2019, we are proud to support the year-long Sustainable Heroes 2019 campaign on social media – aimed at empowering the community to make sustainable choices in their everyday lives.
Remagine 2019 sponsorship
Cleanaway sponsored Remagine 2019, an annual art competition organised by Hornsby Shire Council and Hornsby Art Society, where artists upcycle materials to promote the concept of reduce, reuse and recycle. Stephanie Powell, Jessica and Jim Harwood won the Cleanaway Resource Recovery Prize.
Sustainability workshop at UTS University of Technology Sydney
Our NSW Education Team held a sustainability workshop for the University of Technology Sydney (UTS). Using beeswax beads, pieces of cotton fabric, rolls of baking paper and irons, the team showed students and faculty just how easy it was to make beeswax wrap, and how it is a simple and fun alternative to single-use plastic packaging.
James Cook University (JCU) waste health check
As part of our monthly waste tracking initiatives for JCU, Cleanaway conducted a waste health check on campus to help the university improve their recycling and sustainability goals. Led by Territory Sales Managers David Mccarron and Daniel McCall, the team successfully identified the need for a dedicated cardboard recycling bin and provided further initiatives to divert eligible containers to the in-campus container return scheme.
School packs for Indigenous children
Earlier this year, the NSW Cleanaway team supplied back-to-school packs containing pencils, rubbers, sharpeners, rulers, pens, exercise books and USB thumb drives for 100 Indigenous kids within the Maitland area to help them get started on the new school year.
Hair with a heart of gold
To help Mechanic Leading Hand Michael Fereday’s daughter, Mackenzie, raise funds for charity, we organised a donation drive at our Tullamarine depot in support of eight-year-old Mackenzie Fereday cutting off her locks and donating it to sick children through Variety’s Hair with Heart initiative.
Contact us to find out more about how we help councils and communities make a sustainable future possible across Australia.